How Mike Kurtz Of Mike's Hot Honey Conquered Brooklyn And Beyond With Hot Honey Pizza
Entrepreneur magazine dives deep into the Mike's Hot Honey origin story, focusing on the pivotal partnership with Paulie Gee's pizzeria that sparked a nationwide sensation. The article details how Mike's pizza apprenticeship led to the creation of the now-famous Hellboy pizza, topped with our signature hot honey, which became an instant hit and created demand we never anticipated. From selling bottles off the bar at Paulie Gee's to securing placement in major retailers across the country, this feature captures the entrepreneurial spirit and strategic decisions that built our brand. It's a masterclass in how a simple idea, perfectly executed, can create an entirely new product category and change an industry.